Collection: Ariat

Growing up on a working horse farm in Pennsylvania, she was one of eight kids and spent her childhood surrounded by animals – horses, sheep, pigs, chickens, dogs and cats. She have a special memory of sitting in front of the TV in 1973, watching Secretariat win the Kentucky Derby. He went on to win the Triple Crown, setting records that still stand today. Secretariat’s big heart and competitive spirit were the motivations behind naming the company Ariat.

Ariat was founded as “The New Breed of Boot.” They were the first to integrate athletic footwear technology into boots for equestrian athletes. Today, the world-class product team builds innovative and award-winning performance products for all types of outdoor and work environments. They are honored to be a part of your story and thank you for being part of theirs.

Ariat is committed to building a different breed of company, one that reflects their core values as a team and those of their consumers. The company values have shaped the success since 1993 – a commitment to innovation, quality, integrity, teamwork and respect.

They believe their values are what set them apart and have helped build Ariat into the one of the top Equestrian, Outdoor and Work brands in the world. Product quality is non-negotiable, and so is the collaborative culture and giving back to the communities they serve.